One of the really cool things about blogging is developing an electronic relationship with someone and then finally getting to meet them. As I mentioned in a previous post, I had the great fortune of spending this past Saturday with Gerry Riskin. Today, I was able to finally meet the incomparable Michelle Golden, author of Golden Practices. We had a great time talking about our shared interest in value billing as well as a host of other marketing issues.
I have always read Michelle's posts with great interest. Her recent posts on The Profitability Problem and Profitability Through Pricing are terrific examples of her blogging contributions and reveal a depth of thinking that makes Michelle so enjoyable to engage in discussion. Our short visit at O'Hare was my great privilege.